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Mark My Media LLC and Seldera LLC Join CTech Incubator


Mark My Media LLC and Seldera LLC Join CTech Incubator

New associate members to offer SaaS and energy efficiency solutions  Rocky Hill, Conn., October 11, 2011 – Connecticut Innovations (CI), the state’s quasi-public authority responsible for technology investing and innovation development, today announced that Mark My Media LLC of Stamford, Conn., and Seldera LLC of Hamden, Conn., have become associate members of the technology business incubator CTech@Science Park at Yale in New Haven, which is managed by CI. 

Mark My Media develops digital media software that empowers job seekers in the field of financial services. The firm's solutions address the gap between academic preparation and the skills necessary for a career as a “Wall Street” professional. 

John Power, the firm's CEO, said, “We are excited to be joining CTech and becoming a part of the innovation economy that is being built in New Haven. We started our operations in Connecticut because of its support of entrepreneurial endeavors, and joining CTech allows us to take the next step in building our business.” 

Seldera provides lightweight monitoring, sensing and control solutions for electricity consumption management in small and medium-sized commercial buildings. Seldera’s technology, which has been prototyped and includes intellectual property developed at Yale University, offers detailed consumption and electric load characterization data that can be used to enhance building energy efficiency. 

“CTech is a stimulating environment where we can share information and access resources and valuable advice that are crucial to help startups navigate through early-stage obstacles,” said Andreas Savvides, Seldera co-founder and chief scientist. “We’re thrilled to be here.” 

To accommodate more entrepreneurs at the CTech facility, which became fully leased in March, CI is offering associate memberships. Associate members may use the facility on a part-time basis, setting up shop in a work station for a few hours or a full day. They enjoy full use of the business resources at the facility and also benefit from interactions with CTech tenants and other associate members. 

“We are delighted to welcome two new associate members to CTech@Science Park at Yale,” said Charlie Moret, a managing director of CI. “They join four other associate members who are benefitting from using our CTech business resources and sharing information and ideas with fellow CTech entrepreneurs. Our activity and momentum demonstrates that CTech New Haven is quickly becoming an innovation hub for tech-based economic development.” 

About Connecticut Innovations Inc. Connecticut Innovations (CI) is a quasi-public organization dedicated to driving a vibrant, entrepreneurial, technology-based economy in Connecticut. CI stimulates high-tech growth by investing in early-stage Connecticut technology companies, university/industry research collaborations and technology transfer and collaborating with government, business, nonprofit and academic organizations to advance technology growth and promote public policies consistent with CI’s mission. For more information on CI, please visit

About Connecticut’s CTech Incubators  CTech hastens the growth of early-stage technology companies in Connecticut by creating a community in which the entrepreneur can succeed. CTech incubators house startup technology companies and provide access to a broad network of resources including other entrepreneurs, investors, business advisors and technologists. Today CTech incubators can be found in Bridgeport, Farmington and New Haven. For more information about the CTech incubators, please visit CTech@Science Park at Yale is located at 5 Science Park, New Haven, Connecticut. 

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